Just
want to take a second and say that it’s such a great beautiful cloudy Sunday morning.
I enjoy cloudy cold weather more than a sunny days so I’m currently feeling inspired
to write and I’m listening to John Meyer so this should be a good blog.
For
my career I want to do something different than what I am going to focus on
during this Ethnography. This is just one of the many steps I would like to
take eventually which is to focus on a store managerial position for a big retail
store such as Nordstrom, Bloomingdales or Macys. I want to start from 0 and
gradually move up because I want to experience every position and know how they
work in order for me to keep in mind how my decisions would impact those who
will depend on me. I want my work to be outstanding. I don’t want to do an ok
job. I want to influence and be asked for advice. I want to be able to say that I am
successful. That’s why I want to start from 0 to understand everything.
For
my career I want to be a merchandise marketer for high end brands. I am
currently a brand representative for Calvin Klein at Macys so I believe I’m on
the right path. My next step is to be a store manager. For this ethnography, I
have plan to interview my store managers and try to figure out how they
communicate with each other to keep a store running.
I
would like to know what works for them and what doesn’t work for them. I want
to know how they can predict the traffic of people coming back and how they
communicate to be ready for that.
I
would like to know what made them apply for this position and how much experience
they had before deciding to manage a whole store.
As
a brand representative they are still above me. I have managers above me so I would
like to know what is it that they do when they are not around in the floor. Are
they planning meetings? If they are, how often do they plan them? What do you
talk about? How often are these meetings taking place?
I
would like to learn many things because as a store it looks like we are pretty
successful. We have been the #1 several times. To me this is a great sign of
communication because without communication this couldn’t had been reached.
Like
any other discourse community, I know this community has public goals. I would
like to ask them if their goals are the same as associate goals have? To sale
and bring customers back or do their public goals differ? It would be amazing
learning about what is going on while they aren’t around associates. Along with
learning their cost of affiliation. What are they losing in order to be where
they are at? How does this affect them?
The
more I write the more excited I get to start this ethnography. Really looking forward
to this project.
Ok,
re reading this, I just realized it’s not that great as I was hoping but it is
something. It helped me brain storm my ethnography and that was the idea of the
blog. Winning! :)


